Rimmel Brow This Way Gel in Dark Brown - £3.99
I spotted this product recently on the Boots website and instantly added it to my basket. After the recent releases of the Benefit Gimme Brow and Anastasia Brow Pomades it seems that the trend is bigger, bulletproof eyebrows. For this, Cara Delivigne is definitely to thank as she brought back fuller, more prominent brows. I had high hopes for Rimmels offering and it didn't disappoint, so let me go in to more detail.
The Brow This Way gel comes in Blonde, Medium Brown and Dark Brown, as well as offering a clear version for those that just want to set their hairs in place. Similar to the Benefit Gimme Brow, as you run the brush through your eyebrows it deposits colour which makes things look more defined and fuller. It doesn't add fibres but it has pretty much the same effect. If you wanted a really intense look you could always use this layered over a brow pencil, or brow powder. The applicator is a little bulky, which might be a down side for those who are heavy handed but it does speed up the process. This brow gel is great for days when you want a one step product and at £3.99, it's an amazing bargain. The formula is also on point, it's lightweight and sets the hairs without feeling crispy or uncomfortable. The finish is matte, which is the only way to go for brows, in my opinion, as it gives a far more natural look.
If you've been wanting to try Benefits Gimme Brow this is a brilliant alternative, I'd struggle to choose my favourite.